Measurement first
Review conversion actions, tracking setup and whether the account is optimising around useful business outcomes.
← Google Ads Management Ireland
FULL GOOGLE ADS AUDIT · IRELAND
Google Ads Audit for Irish Businesses
An independent review of your existing Google Ads account to identify wasted spend, tracking gaps, structural problems and missed opportunities — with a clear prioritised action plan.
€295 one-timeRead-only reviewNo campaign changes
WHAT THE AUDIT IS FOR
Diagnose the account before deciding what to rebuild.
A Google Ads account can look active while conversion tracking is unreliable, search terms are drifting, budgets are spread across weak campaigns or landing pages do not match the ads. The audit separates symptoms from the issues that deserve attention first.
Where spend is going
Review search terms, keywords, match types, negatives, locations, budgets and bidding for obvious waste or misalignment.
What to fix next
Turn the findings into a prioritised plan instead of a long list of disconnected observations.
ACCOUNT REVIEW
What I check inside Google Ads.
Conversions & tracking
Review the conversion actions being used for optimisation and flag tracking gaps or misleading signals where visible.
Keywords & search terms
Review intent, match types, negative keywords and the real searches consuming budget.
Budgets, bidding & targeting
Review campaign allocation, bid strategy, device/location settings and whether spend matches the commercial priorities.
Ads & landing pages
Check message match, ad assets and whether the destination pages support the intent that generated the click.
FULL AUDIT DELIVERABLES
€295 one-time. A review you can act on.
Delivery timing is confirmed before work starts based on account size and complexity.
Account & campaign structure review
Conversion tracking review
Search terms, keywords & negatives
Location, device & audience settings
Budget & bidding review
Ads and assets review
Performance Max review where applicable
Landing-page & lead-quality alignment
Written findings
Prioritised action plan
1:1 feedback summary
Clear next-step options
INDEPENDENT SECOND OPINION
Already working with an agency or freelancer?
The audit can be used as a separate review of an existing account. I do not need to take over the campaigns or change anything during the audit. The goal is to give you a clearer view of the account and the priorities you can discuss with your current provider or implement elsewhere.
HOW IT WORKS
From access to a clear action plan.
Start the audit
Purchase the Full Google Ads Audit and share the business context, website and existing account details.
Read-only review
I review the account without changing campaigns, budgets or settings.
Findings & priorities
You receive the important findings organised by impact and priority, together with a practical action plan.
You choose the next step
Implement it yourself, request specific setup/fixes, or continue with Google Ads management. There is no requirement to continue.
GOOGLE ADS AUDIT FAQ
Questions before you order.
What access do you need for a Google Ads audit?
Appropriate read-only account access is enough for the review where available. The audit does not require me to make campaign changes.
Do you change anything in my Google Ads account during the audit?
No. The Full Google Ads Audit is a diagnosis and action plan. Changes are made only later if you separately choose setup, fixes or ongoing management.
What do I receive from the audit?
You receive written findings, a prioritised action plan and a one-to-one feedback summary covering the main problems, wasted spend risks and improvement opportunities found in the account.
Can you audit an account managed by another agency?
Yes, provided the business has appropriate access to the Google Ads account. The audit can be used as an independent second opinion without changing the existing campaigns.
How much does the Full Google Ads Audit cost?
The Full Google Ads Audit is €295 one-time. If an unusually complex account requires a different scope, that is agreed before work begins.
What happens after the audit?
You can implement the recommendations yourself, ask for specific fixes or setup work, or continue with ongoing Google Ads management. There is no requirement to continue.
RELATED GOOGLE ADS SERVICES
Choose the right starting point.
Not ready for the full audit? Start with a Free Google Ads Account Review →
FULL GOOGLE ADS AUDIT · €295
Find the problems before spending more.
Get an independent account diagnosis and a prioritised plan for what to fix first.